Males in this country according to recent studies appear to abuse alcohol and drugs and have issues with substance abuse for different reasons than female substance abusers. Drug rehab centers in Genoa, Nevada which recognize the obstacles that men will face in rehab as a result of these gender specific issues can offer gender specific drug rehab curriculum and a supportive environment to assist the male treatment client in becoming rehabilitated. A great many treatment issues which are exclusive to a male client can be revealed and addressed through intensive counseling and therapy in drug and alcohol treatment centers in Genoa which can help address male substance abuse. This way of addressing rehab has been very effective in not only getting men effectively rehabilitated and abstinent, but also in helping them maintain abstinence in the long term because they have been truly rehabilitated.